Staat weer n interessant vacature bij: EU marketing associate director die regionaal verantwoordelijk is voor EU lancering van L. in 2023. Ik ga er van uit dat hun vertrouwen op goedkeuring onverminderd hoog is gebleven.
Purpose of the role:
We are looking for a marketing associate director to join the current marketing team (2 people), and to ensure the successful launch of our new product in 2023. In this role you will lead the development of the Joenja launch campaign, including the EU HCP and patient digital infrastructure, the patient support programme, HCP marketing campaign, digital campaign, and all training tools for the commercial team. You will be responsible for the implementation of the EU tactics for Joenja and supporting the regional commercial directors of key markets with their promotional tactics/activities.
Areas of Responsibility:
Leading and develping the brand strategy for Joenja, at an above-country level (EU and ROW)
Collaborate with the Head of Marketing and other marketing team members on our new asset
Lead the brand planning process (pre-and post launch)
Responsible for developing, and implementing EU marketing tactics
Monitor our competitors' activities, report on customer insights and incorporate this into the strategy
Work closely with commercial regional directors to ensure strategy alignment